Starco worked smarter and more efficiently with SAP Business One.


Who is Starco?

Starco is one of Norway’s largest importers and wholesalers of tires, wheels, and lubricants. The company supplies to the retail market, while the consumer market is served through a tire team with stores and workshops across the country. The company carries well-known brands like Yokohama, Kumho, Continental, Michelin, Pirelli, Alliance, and more.

Find out more about Starco here:


Challenges and Opportunities

After a merger in 2016, STARCO realized that their existing software was not fit for purpose.Data collection was difficult with many processes requiring manual entry. A new software was needed that could integrate, automate and help the team work smarter so that STARCO could grow effortlessly.

Why SAP Business One and BitPeople

SAP Business One was highly recommended, and was already familiar to members of the STARCO team.BitPeople understands STARCO’s business and is dedicated to meeting all of STARCO’s needs and expectations, always finding solutions to any problems they encounter.

Value-Driven Results

Since the implementation, STARCO’s website has provided a much-improved experience for customers.Web orders are automatically sent to the correct warehouse for processing. The STARCO team can work more efficiently, thanks to automation. SAP Business One is very open to integration, making mergers easier to manage. All databases can be separated, so management can see how things are operating and implement new additions where necessary.

SAP Business One and BitPeople give us the opportunity we need to create the necessary solutions to handle all processes, work smart, be more efficient, and make our employees and customers happy.

Eirik Johansen – CFO STARCO


Other references: